the-anna-edit the-anna-edit the-anna-edit
30 years old
Influencer Partnerships

The Anna Edit

Instagram Followers
YouTube Subscribers

About Anna...

As one of the OG’s of the online beauty world and formally known as Vivianna Does Makeup, Anna Newton created The Anna Edit - an online platform sharing everything from lifestyle, fashion, travel and beauty.

As an award-winning online content creator, Anna has been the face of her blog and YouTube channel since 2010. Originally focusing on skincare and makeup, it didn’t take Anna long to venture into the world of lifestyle, fashion and travel.

Taking to her social media accounts, Anna regularly shares her favourite makeup and skincare products with her followers, demonstrating them in up-to-date beauty routines. With videos such as monthly favourites, product empties and beauty decluttering, Anna is the go-to influencer for all things beauty. Although not a professional within the sector, Anna is passionate about finding the products that work for you and your skin.

Recognised for her fashion snaps and trendy outfits, Anna is also extremely well-known amongst the fashion community. Some of Anna’s hugely popular videos consist of her ‘Capsule Wardrobe’ series, where she changes her wardrobe each season in a sustainable way. She buys pieces that are classic, timeless and can be worn with multiple outfits for a variety of occasions.

Now, an all-round lifestyle and travel blog, The Anna Edit posts an array of informative and entertaining blog posts. From top tips for packing for a holiday, advice for organising your life, quick and easy recipes, discussing her favourite books, to sharing fitness routines and travel guides, Anna does it all.

In 2019, Anna released her very first book. Putting all of her organisational tips and tricks down on paper, Anna wrote An Edited Life - helping others to declutter and organise all aspects of life; from wardrobes, budgeting your weekly food shop to sorting out your bookshelf. Currently renovating her new house, Anna's Instagram feed is filled with home decor, interior design and plenty of inspiration!

To add to her endless list of talents, Anna co-hosted the podcast At Home With… alongside her best friend and fellow creator, Lily Pebbles.

To collaborate with The Anna Edit or to find out more about how lifestyle influencers can impact your brand marketing campaign, contact Influencer Matchmaker via email at Alternatively, call one of our dedicated matchmakers on 0203 9580 427.

Influencer Partnerships

Click to Enquire

All images used for this profile have been taken from @theannaedit / Instagram