British internet personality Marcus Butler has been one of the standout names in influencer marketing over the past several years. Having carved out a career as a vlogger, model and author, Marcus has successfully attracted millions of fans through his work in the public eye.
Marcus began his YouTube journey whilst still in college, uploading a mix of sports-related content. He quickly built up a following, resulting in the creation of his channel Marcus Butler TV. As his fan base continued to grow, he became associated with many other YouTube icons, collaborating with the likes of Joe Sugg, Conor Maynard, Caspar Lee, Troye Sivan and Tyler Oakley. Furthermore, his vlogs have also featured appearances from several other celebrities, with comedian Jack Whitehall being one of the most notable examples.
He began to focus on several key areas, delivering content centred around challenges, pranks and lifestyle vlogs. Before long, Marcus had amassed a subscriber count that ran into the millions, cementing his popularity as a lifestyle influencer. Today, his combined following consists of more than 10 million fans - and that number continues to grow with every passing minute.
Some of Marcus' most popular videos see him undertake a range of daring challenges. He famously strapped himself to an airplane to celebrate reaching 100,000 subscribers as part of a stunt known as wingwalking. In addition, his channel also offers an array of other hilarious challenges. He collaborated with famous social media influencer Zoella on their Blindfolded Makeup Challenge and Accent Challenge, as well as taking part in the Soaking Wet Challenge on his own channel.
As a testament to his talents, Marcus has also enjoyed some popularity as a rapper. He released his music video I'm a Rapper in 2013, celebrating the occasion of reaching his 1 millionth subscriber. Unsurprisingly, the video attracted significant attention from his fans, picking up millions of views and more than 20,000 comments.
Marcus' popularity in the digital sphere has also led to him being offered many other opportunities. He was famously picked up to present a show for Radio 1, featuring alongside his fellow YouTube star Alfie Deyes. In addition, he has also become part of several influencer marketing campaigns, offering advertisement opportunities for several major brands. He took part in a launch of Adidas' Cloudfoam sneaker back in 2016, and has worked with many other notable names since.
To collaborate with Marcus Butler or to find out more about how social media influencers can impact your brand marketing campaign, contact Influencer Matchmaker via email at firstname.lastname@example.org. Alternatively, call one of our dedicated matchmakers on 0203 9580 427.