Alex Stedman is best known for running one of the most trusted and sought-after blogs in the UK. As a freelance fashion stylist, Alex is on a mission to democratise fashion, lifestyle, culture and interiors in a more friendly and accessible way.

After spending over fifteen years working in the world of fashion media, Alex has offered her services to established brands such as Matches, Red and Condé Nast Traveller. Now, Alex has gone solo and now focuses solely on her website, The Frugality, as well as building up her ever-growing social media channels.

The Frugality was set up over a decade ago in 2012 by Alex herself and stems around her simple ethos, ‘taste doesn’t have to be expensive’. Offering everything from fashion and interiors to city guides and food, The Frugality is one of the most trusted blogs on the internet.

Priding herself on finding the best pieces of clothing to invest in, Alex has amassed an incredible following on the back of building The Frugality. The success of the website was proven when it was featured in a number of trusted publications, such as The Sunday Times Style, BBC, The Telegraph, The Evening Standard and Condé Nast Traveller.

With an ever-growing community and running one of the most successful blogs in the UK right now, we are excited to see what is to come for Alex as she continues to grow her social channels and collaborate with world-renowned brands.

To collaborate with Alex Stedman or to find out more about how fashion, lifestyle and interior design influencers can impact your brand’s latest marketing and social media campaigns, contact Influencer Matchmaker via email at contact@influencermatchmaker.co.uk. Alternatively, call one of our dedicated matchmakers on 0203 9580 427.