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MUA or HMU Influencers: Here's How to Tell the Difference

MUA or HMU Influencers: Here's How to Tell the Difference

By Laura Hayes | August 6th, 2025 | 5 minute read
In the beauty world, the terms “MUA” (Makeup Artist) and “HMU Influencer” (Hair & Makeup Influencer) are often used interchangeably—but they represent two distinct roles with different goals, skill sets, and career paths. In recent years, the beauty industry has seen an explosive rise in digi...

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