Estée Lalonde was born and raised outside snowy Toronto, in Waterloo, Ontario.
In 2011, Estée started her YouTube channel, Essiebutton after moving to London in 2010. Her blogs and vlogs based on themes of lifestyle and beauty grew in popularity and she grew a major following.
The YouTube presenter has become a sensation ever since, as she brings regular and lively content to her fans in the form of fashion, beauty, food and lifestyle related videos. She has also delved into themes such as depression and shared her travel experiences.
Estee's content is impeccably current, as she is a wonderful influence on her fans. Posting videos that help to inspire them, Estée also works with a number of brands to boost their products at various launches.
Working with major brands such as Chanel, Tom Ford, Lancôme, Garnier, Asos, Topshop and many more, the beauty and fashion influencer has become one of YouTube's major stars.
Extremely personable, Estée is able to relate to her audience with charming videos. Perhaps most striking is Estée's motivation for starting out on YouTube. She began not with the desire to make money but with an aim of making friends and staying busy in a new city.
Forever interacting with her audience, Estée shares her life with her viewers. Growing as a friend alongside her audience has allowed her to establish a more intimate connection with her audience and she has reaped the rewards of her honest and caring approach.
A wonderful brand ambassador, Estée is a focused and direct blogger and vlogger providing up to date and insightful content that is useful to her fan base.
Crafting videos which showcase the intricate details of her life, such as 'A Typical Weekend' as well as more targeted content featuring brands that she is working with, Estée takes time in ensuring her videos and blogs are relevant and engaging for her audience.
Are you looking to work with a beauty influencer? Find out how you could work with the likes of Estée by getting in touch with Influencer Matchmaker. Simply email email@example.com, call us at 0203 9580 427 or fill out our contact form.
"When I’m not falling in love with lipsticks or swooning over skincare, you can find me on my Instagram documenting everything from my daily dog walks with Reggie to discovering beautiful places across the globe."