Keegan Hirst, a former professional rugby league player, has become a prominent advocate for LGBTQ+ inclusion and mental health awareness, leveraging his platform to inspire and support others.​

In 2015, Hirst made headlines as the first British rugby league player to come out as gay while still active in the sport. His candid revelation challenged stereotypes in a traditionally masculine arena and opened up conversations about sexuality in sports.​

Transitioning from the rugby field, Hirst has embraced his role as "The Gay Man's Coach," focusing on empowering gay men to build confidence, improve their physical health, and develop a resilient mindset. Through his coaching programmes, he addresses issues like body image, self-esteem, and the unique challenges faced by gay men in today's society.​

Hirst's social media presence is a cornerstone of his advocacy. On platforms like Instagram and TikTok, he shares personal experiences and insights, tackling topics such as social anxiety and the pressures of online personas . His authenticity resonates with many, fostering a community where individuals feel seen and supported.​

In addition to his online content, Hirst hosts "The Hirst Locker" podcast, where he delves into subjects ranging from fitness and nutrition to mental health and personal growth. His discussions often highlight the importance of self-acceptance and the value of embracing one's identity.​

Hirst's journey from a closeted athlete to an influential coach and advocate underscores the power of vulnerability and authenticity. By sharing his story and providing resources for others, he continues to make a significant impact on the lives of many within the LGBTQ+ community and beyond.