TOP PARENTING INFLUENCERS

If you want to raise brand awareness and generate sales, collaborating with a parenting influencer is the way to do it. Characterised by their openness and authenticity, parenting influencers are the go-to resource for many parents and families as they provide trusted tips and tricks on the many joys, trials and tribulations of parenting.

Here are our top parenting influencers...

Gary Beadle
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Gary Beadle

Gary Beadle is best known for starring on MTV’s Geordie Shore from 2011 to 2017 and is a popular reality TV star. In 2015, Gary appeared on the second series of MTV’s Ex on the Beach and returned again in 2016 to take part in the All Stars series. Continuing to rise in popularity, Gary is a regular on both our screens and social media feeds. Having now established himself as a social media influencer, Gary now takes to Instagram to document his busy lifestyle with partner Emma McVey.

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Jacqueline Jossa
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Jacqueline Jossa

Award-winning British actress, TV personality and social media star, Jacqueline Jossa is best known for her role as Lauren Branning in BBC soap opera Eastenders. Using her social media platforms to boast body positivity, Jacqueline regularly posts to her Instagram feed as well as her Instagram Stories and IGTV. Jacqueline often documents her daily activities as well as her life as a wife and mother of two. She also posts images of her outfits, how she stays healthy and videos of her singing.

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Olivia Bowen
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Olivia Bowen

Queen of Instagram and reality TV, Olivia made her mark on the influencer marketing industry when she appeared on the 2016 edition of Love Island. Olivia featured on TV show Say Yes to The Dress and filmed her own show, Second Chance Dresses. Now, Olivia has been busy renovating her dream home, which has given her a passion for interior design and home décor. Renowned within the fashion and beauty industry, and with her very own clothing collections, Olivia is a force to be reckoned with.

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Ferne McCann
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Ferne McCann

Ferne McCann is an English model, television personality and presenter, shooting to social media fame after appearing on TOWIE and I’m A Celebrity...Get Me Out of Here. Since then, Ferne has taken part in a number of other TV shows and even has her very own series, documenting her life as a first-time mum. Using social media to share everything from parenting to health, fitness, food and fashion, Ferne is the perfect match for brands.

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Giovanna Fletcher
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Giovanna Fletcher

Giovanna Fletcher is an author, blogger, podcast host and TV personality turned parenting influencer. With a fan base of over two million on Instagram, Giovanna is praised for her honest approach to motherhood. She is a best-selling author and is host of ‘Happy Mum, Happy Baby’ podcast, where she discusses the ups and downs of parenthood with celebrity guests. Giovanna’s charismatic personality means she is the perfect choice for brands wanting to further their sales and online presence.

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Binky Felstead
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Binky Felstead

Binky Felstead is a reality TV star and Instagram influencer with millions of followers and a lovable personality. Rising to fame on the popular British structured reality series, Made in Chelsea, Binky was one of the longest-running members on the show. Since leaving the series, she has cultivated a large following on Twitter and Instagram and uses her influence to promote a fit and healthy lifestyle.

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Travel Mad Mum
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Travel Mad Mum

An inspiration to mums and travel enthusiasts alike, Travel Mad Mum mastermind Karen Edwards has established herself among the world’s top travel influencers. Passionate about her mission to show the world the many possibilities of travelling with kids, her platform provides a unique perspective on international travel. From product reviews to travel blogs and everything in between, Travel Mad Mum has become the go-to place for parents looking for tips and tricks on how to travel with children.

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Dad Download
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Dad Download

Using social media as an outlet for creativity, entertainment, unity and role modelling, Lee Chisholm creates some of the most inventive content for fellow parents and families alike. Capturing the most endearing moments of everyday family life, Dad Download transforms them into memorable, digital pieces of art that he posts across Instagram, creating a gallery that displays his journey as a parent.

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NotSoFarmersWife
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NotSoFarmersWife

Steph, better known as NotSoFarmersWife, is a first-time mum sharing both the ups and downs of parenting. With her impressive following across all her socials, she is looked upon for many struggling mums who may have problems when it comes to raising a child for the first time. Steph also has a second Instagram page which she uses to post meals and snacks she has made for her family. The mouth-watering recipes have brought in an audience of over three thousand hungry followers.

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Yasmine Camilla
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Yasmine Camilla

Yasmine Camilla is a rising social media star who, particularly on TikTok, is continuing to prove incredibly popular. Keen to show the world how to waste less, work less and travel more, Yasmine has a large and loyal following across both Instagram and TikTok. On Instagram, Yasmine’s feed is filled with sunny snaps from trips away with her children, as well as glamorous outfit shots. Using the platform to document her days and adventurous lifestyle, Yasmine has followers from all walks of life.

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At Influencer Matchmaker, we connect brands with the best influencers for their campaign needs.

As a leading agency, our network of parenting influencers can help ensure success for your influencer marketing campaign.

For more information or to work with one of our Top Influencers contact us via email at contact@influencermatchmaker.co.uk. Alternatively, call one of our team directly on 0203 9580 427.

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