Kate Watson-Smyth is passionate about interior design and has created a successful full-time career as an author, journalist, blogger and online influencer.

With aesthetically pleasing living rooms, bathrooms and kitchen designs, this lifestyle influencer provides nothing more than charming homeware and house decor in her blog, Mad About The House. Inspiring many with her posts, Kate and her blog has been ranked in the Top 10 Interiors Blog by globally renowned fashion magazine Vogue, as well as establishing its position as the number 1 UK interior blog, as voted by Vuelio.

Kate’s impressive rankings within the interior design industry have in turn attracted a respectable online, where she keeps her fans updated on new projects or her latest designs. Her expertise derives from her extensive journalistic experience in writing about property, interiors and design in national newspapers for over 20 years. Having worked with The Independent and Financial Times as a journalist, Kate decided to take matters into her own hands and launch her own interior and lifestyle blog.

Her Instagram captures glimpses of her varied design work; a somewhat modern approach to interior design with its monochromic and soft-hued composition, whilst implementing a traditional look with the use of classic, time-worn furniture. This is reinforced by her self-composed formula of interior creation: ‘something old, something new, something black, something gold.’ Thus, this self-described ‘Urban Glamour’ or ‘Modern Rustic’ approach to decor attracts thousands who are spellbound by her innovative design strategies.

Her blog posts range from lifestyle and interior design tips and tricks, as well as image galleries of her favourite interior decorations. Dedicated to sharing her passoin, she keeps followers tuned in as she posts weekly blogs posts with titles such as ‘Monday Inspiration: 8 Beautiful Rooms’ or ‘How to Light A Room’. Her experience as both journalist and blog writer has lead her to publishing first book, Mad About The House: How To Decorate Your Home With Style, and writing another, Shades of Grey.

Kate actively engages in her podcast The Indoors Podcast, discussing everything you need to know about interiors along with TV presenter and designer Sophie Robinson. Together, they collaborate to provide information on lifestyle and design, available on Apple Podcasts, Spotify, and many more digital apps. Kate’s passion and expertise within this industry makes her the perfect influencer to collaborate with when it comes to interior design and lifestyle projects.

To collaborate with Mad About The House or to discover more about working with social media influencers, simply contact Influencer Matchmaker via email at contact@influencermatchmaker.co.uk. Alternatively, call one of our dedicated matchmakers on 0203 9580 427.