Karen is well known for her unique and unusual style, making a name for herself as a popular fashion influencer and her aim is to influence young girls to be able to ‘stand out from the crowd’.

Having featured on YouTube for some time now, Karen has accumulated an impressive 24 million views across the platform. Her content often includes daily vlogs, outfit hauls and closet tours.

Karen moved from London to New York and made it her mission discover the hidden fashion gems within the city, which is why she began her blog Where Did U Get That.

More recently, Karen has grown in popularity thanks to her fashion series Street Style, which sees her share what everyone is wearing in New York, interviewing passers-by on their outfit choices and discussing the trends of the season.

After going through difficult times with her skin, Karen often takes to her online channels to share her must-have products. Karen also continues to share her styling tips, tricks and advice with her large and loyal audience.

On Instagram Karen shares all her favourite outfits, which are documented in a variety of innovative ways, including via Instagram Reels. And recently, Karen has discovered a love for thrift shopping, which has become a prominent feature on her channels.

To find out more about how fashion influencers can impact your brand’s latest marketing and social media campaigns, contact Influencer Matchmaker via email at contact@influencermatchmaker.co.uk. Alternatively, call one of our dedicated matchmakers on 0203 9580 427.