Tess Holliday is a groundbreaking model, body-positive activist, and social media influencer who has redefined beauty standards in the fashion world. Starting as a makeup artist, hair stylist, and creative director, she eventually entered professional modeling, where she quickly rose to prominence. Using her platform for advocacy, Tess empowers others to embrace their bodies, breaking away from restrictive beauty norms.

Central to her work is her role as a "body-positive activist," which she champions through her #EffYourBeautyStandards campaign. This movement challenges traditional beauty standards, encouraging self-acceptance and diversity. Her 2018 Cosmopolitan UK cover made a powerful statement, sparking conversations around inclusivity and self-love. Tess used this opportunity to share her journey, showing the resilience needed to navigate an industry that often sidelines diverse body types.

Tess also champions causes close to her heart, like supporting survivors of domestic abuse. She created merchandise with the #EffYourBeautyStandards message, donating a portion of the profits to relevant charities. On social media, she connects with followers through honest depictions of her life, including her role as a mother of two. Sharing the ups and downs of parenthood, Tess creates a supportive community of people experiencing similar challenges.

Beyond her advocacy, Tess is open about her personal struggles, particularly her journey with anorexia, challenging misconceptions about body size and mental health. Her willingness to discuss her eating disorder broadens the dialogue on mental health, revealing how it impacts people regardless of body type. Through her openness, fashion-forward content, and commitment to self-acceptance, Tess Holliday continues to reshape societal views on beauty and inspire people to embrace who they are.

To collaborate with Tess Holliday or to find out more about how beauty and lifestyle influencers can impact your brand’s latest marketing and social media campaigns, contact Influencer Matchmaker via email at contact@influencermatchmaker.co.uk. Alternatively, call one of our dedicated matchmakers on 0203 9580 427.