The Surrey-based parenting influencer, Anna Saccone-Joly has taken digital platforms by storm since joining in 2009. Her family YouTube channel, SacconeJolys has become a space to share all aspects of her family life.
Anna was born in Baltimore, Maryland but moved to Cork with her family at the age of seven. She was educated at the University of Cork in Ireland and met Jonathan at the age of 19 when she was cast by him for a music video he was directing.
Prior to starting her YouTube channel and a family, Anna interned at Ralph Lauren in Munich in 2008, and in 2009 she graduated as a fashion stylist. Originally posting three videos per week on her YouTube channel, The Style Diet, it was not long before Anna was a full-time vlogger.
By the end of 2009, Jonathan and Anna had begun their own channel, SacconeJolys which featured 30-minute videos of their life. On September 11th 2012, they were welcoming their first of four children, Emilia. The video broadcasting the birth of Emilia went viral and today has a staggering 4.5 million views. This was the beginning of their rise to the top of the pile.
Since then their content has seen them assemble an empire, that according to Independent.ie makes them: 'arguably the biggest Irish pop-culture export since Westlife.'
With eight years of videos behind them, viewers have been able to share in the story that they have enjoyed, living parallel lives to them. The videos have followed from when they first met, when they moved in together, their first dog, the birth of their child, and every aspect after that.
It is this intimacy that has hooked viewers on the lives of the Saccone-Joly family. Through family outings and Christmas unwrappings, their fans have become like family to them.
The family have also been hugely popular with brands across the world, owing to the real connection they make with their audience. The likes of Kodak have worked with Anna and co on their influencer marketing campaign to promote their Kodak Moments App and Fitbug was also able to organically showcase their product on the family's show.
You can work with Anne Saccone-Joly and her family today for your brand campaigns, product launches and endorsements. For more information or to book Anna to boost your brand, get in touch with Influencer Matchmaker today by email at email@example.com or call us on 0203 9580 427.