M.A.C Influencer Global Collaboration
Champions | 22nd May 2017
Collaborations between brands and influencers is a trend that is here to stay. So, it was no surprise to us when M.A.C, one of the most iconic make up brands in the world, announced that they were collaborating with 10 global beauty influencers.
Influencer Marketing - the Next Big Thing
Champions | 17th May 2017
As social media becomes increasingly more powerful, consumers place ever more trust in the opinions of influencers - bloggers, vloggers and YouTubers with significant online followings.
Amazon Expands
Champions | 11th January 2017
On Thursday 24 August, Amazon quietly enabled a self-service tool which allows YouTube personalities to apply for access to their affiliate platform. As an expansion of the existing Amazon Associates Programme, the Influencer Programme puts video…
#weddingday – social media is the new plus one
Champions | 09th January 2017
Using social media pre, during and post-wedding is becoming more and more common, with a staggering 84% of people those surveyed in a study by using social media on their wedding day.